From the Wholesale Floor
to the World Stage
Founder & CEO of Angel For Fashion. Former President of Sales, Vivienne Westwood. Former Head of Luxury, Zappos Couture. Three decades advising the brands, retailers, and designers who shape global fashion.
Get Expert Advice
A Global Fashion Brand Strategist
and the Founder & CEO of ANGELFORFASHION.com. With over 3 decades of experience in fashion and luxury, I have built and scaled businesses across wholesale, retail, and e-commerce channels. Before launching my consulting agency, I served as President of Sales for Vivienne Westwood, driving revenue growth and international market development, and led the Zappos Couture website as Head of Luxury from $15 million to $100 million in just seven years. While at Zappos, I launched a strategic alliance with the late André Leon Talley as our Creative Director.
Angel For Fashion began as an eCommerce platform supporting Ukraine's fashion industry during the war. Today it champions independent designers worldwide, combining e-commerce, showroom opportunities, and strategic brand development.
I have led strategic partnerships between luxury brands and global retailers, while mentoring designers at every stage, from emerging talent to established houses. I'm also a frequent international speaker, including Women's Wear Daily Digital Forum and Vogue Conference Ukraine.
Currently available for consulting and speaking engagements.
Zappos Couture
$15 million to $100 million in seven years
As Head of Luxury, I led the Zappos Couture site through a period of extraordinary growth, and during that time formed a strategic alliance with the late André Leon Talley as our Creative Director.
Vivienne Westwood
Driving revenue on the international stage
Before launching my own consulting practice, I served as President of Sales for Vivienne Westwood, driving revenue and international market development for one of fashion's most singular houses.
Angel For Fashion
A platform born to support Ukraine's fashion industry
My work with Ukraine's fashion industry began in 2022, at the outset of the war, and grew into Angel For Fashion, built to help the country's most prominent brands and designers survive the crisis, then find international buyers again. It has since grown into a global platform for independent designers everywhere.
A Timeline Built on Execution
Head of Luxury, Zappos Couture
Grew the business from $15M to $100M over seven years.
President of Sales, Vivienne Westwood
Revenue growth and international market development for the house.
Creative Director partnership with André Leon Talley
Launched during the Zappos Couture years.
Work begins with Ukraine's fashion industry
The relationship that would become Angel For Fashion.
Founder & CEO, Angel For Fashion
E-commerce, showroom opportunities, and brand development for independent designers worldwide.
Global consulting, mentorship & speaking
Keynotes include the WWD Digital Forum and Vogue Conference Ukraine.
Luxury fashion executive advisor. Not a coach. An operator.
Thirty-plus years across wholesale, retail, merchandising, and global business strategy as Founder & CEO of Angel For Fashion, former President of Sales at Vivienne Westwood, and former Head of Luxury at Zappos Couture.
Paid Advisory Sessions
- Business strategy
- Q&A and problem solving
- Growth planning
Brand & Wholesale Consulting
- Collection & line sheet reviews
- Pricing strategy
- Wholesale readiness
- Retail assortment feedback
- Website & brand reviews
- Distribution strategy
Strategic Growth Consulting
- Store audits
- Buying & merchandising
- Brand positioning overhaul
- Market entry: US, Europe, Middle East
- Wholesale & retail expansion
Retainer & Advisory
- Monthly retainers
- Long-term advisory
- Brand introductions
- Showroom strategy
- Worldwide buying trips
Here's how the process works.
Book
Schedule via Calendly.
Payment
Paid in advance.
Questionnaire
Share your brand or store.
Preparation
Materials reviewed in advance.
Consultation
The session itself.
Long-Term Advisory
Ongoing, where it fits.
Not sure where to start? Send a brief overview of your business or your biggest challenge, or schedule a short introductory call. From there, I'll share whether I can help, and what it would take.
If it's a good fit, we'll find the right option together. If I'm not the right advisor for your challenge, I'm glad to connect you with trusted professionals in my network who may be.
Paris. Milan. New York. London.
And everything between the shows
Bucharest Fashion Week
Olympics: Ukraine House, Paris 2024
Milan Fashion Week, June 2024
NY, February 2024
Moldova: Speaking Engagement
Milan, September 2023
NYC Event, September 2023
Paris, March 2023
NY Coterie, February 2023
Paris, September 2022
NYC, February 2022
NYC, September 2021
Coverage
Angel For Fashion Reveals Ukrainian Resilience In Fashion And Beyond
July 11, 2024
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An E-Commerce Site for Ukrainian Fashion: Angel for Fashion hopes to bring Ukrainian designs to customers all over the world, except Russia.
April 5, 2022
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Fashion World Ramps Up Ukraine Relief: Images of the war-torn nation have prompted several fashion executives to take action.
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Як американська експертка світу моди популяризує українських дизайнерів
July 19, 2022
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В Америці відкрили платформу Angel For Fashion, спеціально для українських дизайнерів
May 10, 2022
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Powstała nowa platforma z ukraińską modą, która działa na całym świecie (poza Rosją i Białorusią). Kupując można wspierać
April 15, 2022
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Zrodil se jedinečný projekt na podporu ukrajinské módy: Angel for Fashion
April 14, 2022
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A New E-Commerce Site Is Giving Ukrainian Fashion Brands Unexpected Opportunity at a Critical Time: 3 Ukrainian Shoe Brands to Shop and Support Right Now
April 14, 2022
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Economy wins wars: The projects helping shoppers to support Ukraine.
April 10, 2022
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Angel for Fashion, la tienda que lleva la moda de Ucrania al mundo: Este ‘e-commerce’ pretende vender los productos de los diseñadores que no han dejado de crear pese a la invasión rusa.
April 8, 2022
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Angel for Fashion, la tienda que lleva la moda ucraniana a todo el mundo en tiempos de guerra
April 7, 2022
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Angel For Fashion: Η on-line πλατφόρμα που στηρίζει Ουκρανούς σχεδιαστές
April 7, 2022
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Angel for Fashion, la plateforme qui fait rayonner la mode ukrainienne dans le monde
April 6, 2022
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Featured by Ehandel.se — Lifting Ukraine's Fashion Industry.
"The Queen of E-Couture": on Zappos Couture, customer service as the new luxury, and building the site's partnership with André Leon Talley.
Coverage of Angel For Fashion's launch and mission: bringing Ukrainian fashion designers to a global audience.
"Delivering Good Raises Over $400,000 at Luncheon, Names New CEO": on the philanthropic side of the fashion industry.
Featured on Vivienne Westwood's Climate Revolution platform: "What's Up America?"
The trade floor behind the title
A curated look behind the work
Let's Talk Business
Available for engagements worldwide.